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October 2025 Home Sales Report

Wisconsin Home Sales and Prices Continue to Rise in October

Date: November 20, 2025

October 2025 at a glance

  • For the fifth straight month, both existing home sales and median prices increased statewide. October home closings rose 3.4% compared to October 2024, and the median price increased to $331,500, which is a 6.9% increase over the last 12 months.
  • Year to date, home sales increased 2.4% relative to the first 10 months of 2024, and the median price rose 5.6% to $327,500 over that same period.
  • Total listings rose 1.7% compared to October 2024, continuing a trend of more than two years of monthly annualized growth in statewide total listings.
  • Still, this remains a seller’s market with just 3.9 months of available supply statewide. Total listings would need to increase by just over 12,000 homes to reach the six-month benchmark that signifies a balanced housing market.
  • Regionally, the October report showed that the less-urban regions of the state had more available inventory and their homes remained on the market longer. Specifically, the North, Central and West regions had between 4.2 and 5.3 months of supply, and average days on the market ranged from 77 to 94 days. In contrast, the more urban Northeast, South Central and Southeast regions had 3.3 to 4 months of available supply in October, and homes remained on the market an average of 60 to 75 days before selling.
  • The monthly 30-year fixed mortgage rate has fallen over the past 12 months. The average rate was 6.43% in October 2024, and it fell to 6.25% in October 2025.
  • Affordability fell just 1.5% compared to October 2024. Although home prices rose 6.9% over the last year, median family income is projected to have increased 3.6% over that same 12-month period. The income growth combined with a modest improvement in mortgage rates kept affordability nearly unchanged.

Additional analysis

Winter Months Offer Opportunities for Buyers

“As we move into the slower season for home sales, it’s good to remind potential buyers that sellers who list their homes during the colder months of the year are often highly motivated to sell. This can translate into more favorable price concessions from those sellers.”

Chris DeVincentis, 2025 Chair of the Board of Directors, Wisconsin REALTORS®Association

Mortgage Rate Moderation Continues

“The average 30-year fixed rate mortgage was just under 7% in January 2025 and fell to 6.25% in October. Hopefully these trends continue and we start to see real improvements in affordability.”

Tom Larson, President & CEO, Wisconsin REALTORS®Association

Impact of Government Shutdown

“Although federal government shutdowns typically don’t have lasting effects on the national economy, they are disruptive. For example, the Fed closely monitors national economic data on inflation and labor market conditions, and unfortunately the U.S. Bureau of Labor Statistics did not collect or analyze data for the six weeks of the shutdown. Fed Chair Powell has hinted at delaying a cut in short-term rates in December until more data becomes available.”

Dave Clark, Professor Emeritus of Economics and WRA Consultant

About the WRA

The Wisconsin REALTORS® Association is one of the largest trade associations in the state, representing over 17,500 real estate brokers, salespeople and affiliates statewide. All county figures on sales volume and median prices are compiled by the Wisconsin REALTORS® Association and are not seasonally adjusted. Median prices are only computed if the county recorded at least 10 home sales in the quarter. All data collected by the WRA is subject to revision if more complete data becomes available. Beginning in June 2018, all historical sales volume and median price data from 2015 forward at the county level have been re-benchmarked using the Relitix system that accesses MLS data directly and in real-time. Data prior to January 2015 is derived from the Techmark system that also accessed MLS data directly. The Wisconsin Housing Affordability Index is updated monthly with the most recent data on median housing prices, mortgage rates and estimated median family income data for Wisconsin. Data on state foreclosure activity is compiled by Dr. Russ Kashian at the University of Wisconsin-Whitewater. 

Note that the WRA employs a slightly different protocol to determine inventory levels than the protocol used by the REALTORS® Association of South Central Wisconsin (RASCW). For consistency, the summary tables for the South Central region reported in the WRA release employ the WRA approach. However, a modified table employing the RASCW methodology is available from the WRA upon request.